General Motors India Private Limited
General Motors India, incorporated in 1994 as a 50:50 joint venture company with the CK Birla Group of Companies, became a fully owned subsidiary of GM in 1999 when GMOC bought the remaining shares. The company was restructured in 1999 and was converted from a Public Limited company to a Private Limited company.
General Motors India is now a wholly-owned subsidiary of General Motors Corporation, the largest automaker in the world. It offers products under the Chevrolet brand in the country. Introduced in India in 2003, under the banner For a special journey called life", Chevrolet has emerged as one of the fastest growing brand names in India. Today, the Chevrolet brand clearly is established for quality, reliability, safety, innovation, value for money proposition, environment-friendliness and customer care.
GM India has expanded its dealership network to 95 sales points and over 110 service centers, so far. The network is still being expanded to cater to its recent entry into the mini-car segment with the Chevrolet Spark. In addition, two new parts distribution centres have also been set up in Maharashtra and Delhi to supplement the two existing centers in Gujarat and Tamil Nadu.
GM India is the pioneer in introducing several industry-first programmes including a centralized 24x7 call centre to attend to customer complaints and provide any information related to GM India's products and services through just a local call to 3030-8080 from any landline or mobile phone in the country. Chevrolet also provides additional peace of mind to its customers with an industry-first assurance of fixed cost for 45,000 kilometers or three years on service and maintenance with a "Cost of Ownership" program. A customer can pay a predetermined, fixed amount while buying a Chevrolet product rest assured that if its maintenance costs exceed this predetermined amount, the difference will be reimbursed.
Other first programmes introduced by the company earlier included chauffeur training programmes, mobile roadshow caravans, the OK 5-Star pre-owned car program, and a best-in-class warranty of three-years/100,000 kilometers, service holidays and fuel economy rallies.
GM India presently produces the Chevrolet Optra Magnum (both petrol and diesel), the Chevrolet Tavera, the Chevrolet SRV, the Chevrolet Aveo, the Chevrolet Aveo U-VA and the Chevrolet Spark at its plant in Halol near Baroda, Gujarat.
The Chevrolet Aveo U-VA, Chevrolet Spark and Chevrolet Optra Magnum Diesel have all been rated best in class in their respective market segments against stiff competition by auto journalists across the country. The Tavera, Optra and Aveo-U-VA have, between them, won a number of automotive excellence awards since launch.
GM India's state-of-the-art plant at Halol near Baroda has received the ISO 9002:1994 Quality Management System certification in 1999 and was re-certified for ISO-9001: 2000 standards in April 2005. GM India also received the ISO 14001 certification for its Environment Management System in 2000, which was re-certified for ISO 14001:2004 standards in November 2005. GM India's plant also received the prestigious 3 Leaves Award from the Centre for Science and Environment (CSE) for overall environmental performance in 2001-02. Besides, it has also bagged Quality Circle awards instituted by various state governments.
The capacity of Halol facility has been expanded to 85,000 units from 60,000 units in April 2007 to meet increased demand for Chevrolet vehicles. In the meantime, GM India's second plant is fast coming up at Talegaon, near Pune in Maharashtra. Envisaged with an initial annual production capacity of 140,000 vehicles, the plant is expected to commence production by the last quarter of 2008.
Plant address & registered office of the company:
General Motors India Pvt. Ltd.
Chandrapura Industrial Estate
Distt. Panchmahals, Gujarat
Marketing office & address for correspondence:
General Motors India
401-412, Palm Court
20/4, Sukhrali Chowk
Tel: 91-124-421 3333
Fax: 91-124-421 3334
General Motors India Corporate Social Responsibility Information
- GM's state-of-the-art Halol plant received the ISO 9002 certification in 1998, the ISO 14001 for its Environment Management System in 1999 and the ISO-9000 2000 in January 2002. GM India was rated the best environment-friendly automobile company in India by the Centre for Science and Environment
- Commissioned a Narmada water supply scheme direct from the river to GM India's plant. This now helps to reduce the use of ground water, which is very precious in this part of Gujarat
- Contributed Rs 2100000 ($47,000) for Tsunami disaster relief
- Provided four Chevrolet Tavera vehicles to an NGO for transporting relief materials to Tsunami victims
- Assisted with the screening of a film on HIV/AIDS (A Closer Walk)
- Hosted blood donation camps
- Organized community development programs
- Provided assistance to earthquake victims in Gujarat
- Built and renovated shelters for the rural poor in the outskirts of Bangalore near the GM Technical Centre