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Automotive Directory » Mahindra and Mahindra
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Mahindra and Mahindra

Mahindra & Mahindra Limited (M&M) is the flagship company of US $ 2.59 billion Mahindra Group, which has a significant presence in key sectors of the Indian economy. A consistently high performer, M&M is one of the most respected companies in the country. read more....

Set up in 1945 to make general-purpose utility vehicles for the Indian market, M&M soon branched out into manufacturing agricultural tractors and light commercial vehicles (LCVs). The company later expanded its operations from automobiles and tractors to secure a significant presence in many more important sectors. The Company has, over the years, transformed itself into a Group that caters to the Indian and overseas markets with a presence in vehicles, farm equipment, information technology, trade and finance related services, and infrastructure development. The Company has recently started a separate Sector, Mahindra Systems and Automotive Technlogies (MSAT) in order to focus on developing components as well as offering engineering services.

M&M has two main operating divisions

The Automotive Division manufactures utility vehicles, light commercial vehicles and three wheelers.

The Company has recently entered into a JV with Renault of France for the manufacture of a mid-sized sedan, the Logan, and with International Truck & Engine Corporation, USA, for manufacture of trucks and buses in India.

The Tractor (Farm Equipment) Division makes agricultural tractors and implements that are used in conjunction with tractors, and has also ventured into manufacturing of industrial engines. The Tractor Division has won the coveted Deming Application Prize 2003, making it the only tractor manufacturing company in the world to secure this prize.

M&M employs around 11,600 people and has eight manufacturing facilities spread over 500,000 square meters. It has 49 sales offices that are supported by a network of over 780 dealers across the country. This network is connected to the Company's sales departments by an extensive IT infrastructure.

M&M's outstanding manufacturing and engineering skills allow it to constantly innovate and launch new products for the Indian market. The "Scorpio", a SUV developed by the Company from the ground up, resulted in the Company winning the National Award for outstanding in-house research and development from the Department of Science and Industry of the Government in 2003. In the tractor market, the Company launched India's first tractor with turbo technology - the Mahindra Sarpanch 595 DI Super Turbo.

M&M's commitment to technology-driven innovation is reflected in Company's plans of setting up of the Mahindra Research Valley, a facility that will house the Company's engineering research and product development wings, under one roof.

The M&M philosophy of growth is centered on its belief in people. As a result, the Company has put in place initiatives that seek to reward and retain the best talent in the industry. M&M is also known for its progressive labour management practices.

In the community development sphere, the company has implemented several programs that have benefited the people and institutions in its areas of operations. On the occasion of its 60th anniversary, the Company announced a range of CSR activities supported by a commitment of 1% of Profit after Tax for its CSR initiatives.
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