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Mahindra starts selling Ford cars in expansion of alliance
Posted on 5th December 2018
New Delhi: Mahindra and Mahindra Ltd has started selling cars of Ford Motor Co. in India as the automakers expand their alliance beyond the joint development of vehicles. For the first time, Mahindra dealers are opening showrooms for Ford cars, especially in regions where the Detroit, US-based automaker does not operate one or the existing dealer has not been able to garner sufficient sales, said two people aware of the development, requesting anonymity.

Ford India’s new models to get greater domestic flavour
Posted on 20th November 2018
Ford’s product development team in India will play an increasingly bigger role in the launch of new models in the country, according to Anurag Mehrotra, Ford India president and MD.

“India product development team is already playing a big role. Next year, we will launch our global technology and business centre. Once the centre comes into being, there will be more product development in India. In future, it will be much higher,” he said.


Ford goes local in India, aims for bigger slice of competitive market
Posted on 6th November 2018
Ford Motor Co made a profit in India for the first time in a decade in the last fiscal year, signalling that a strategy conceived two years ago by the U.S. car manufacturer for one of the world's most competitive car markets is starting to show some success.

Under an initiative called the Emerging Market Operating Model (EMOM), Ford cut manufacturing costs by 40 per cent and is developing more vehicles locally as it moves away from its "One Ford" plan


Ford to cut global workforce
Posted on 6th October 2018
US automaker Ford -- which announced a major restructuring in July -- unveiled plans Friday to reduce its workforce worldwide, without specifying the extent of the plan.

"We are in the early stages of reorganizing our global salaried workforce to support the company's strategic objectives, create a more dynamic and empowering work environment, and become more fit as a business," Ford said late Friday.


Despite Donald Trump’s tweet, Ford says it won’t make hatchback in US
Posted on 10th September 2018
Ford won’t be moving production of a hatchback wagon to the United States from China — despite President Donald Trump’s claim on Sunday that his taxes on Chinese imports mean the Focus Active can be built in America.

Citing Trump’s new tariffs, Ford on August 31 said it was dropping plans to ship the Focus Active from China to America.


Ford recalls 7,249 EcoSports for PCM software update
Posted on 8th September 2018
Ford India on Friday said it has decided to recall 7,249 petrol EcoSport vehicles, made between November 2017 and March 2018, to update powertrain software.

In a statement, the company said it is voluntarily inspecting 7,249 EcoSport petrol vehicles to update the Powertrain Control Module (PCM) software.


Mahindra exploring tie-up with Ford to enter new markets
Posted on 4th September 2018
Nashik: Mahindra and Mahindra Ltd is exploring the feasibility of entering emerging markets such as Indonesia and Russia in partnership with Ford Motor Co. “We are exploring various aspects with Ford; manufacturing, sourcing, engineering or even on the retail front. But things are at a very initial stage (in these markets) to conclude what aspect we will be partnering on,” said Mahindra managing director Pawan Goenka.

Ford’s India operations close to posting profit this fiscal
Posted on 10th August 2018
MUMBAI: Ford Motor’s India is close to posting a net profit, driven by strong gains in domestic sales and booming exports that helped the automaker’s local unit post a 20% expansion in turnover for the third consecutive year.

In fiscal 2018, Ford India’s domestic operations crossed a billion dollars in turnover for the first time. Exports accounted 2.4 times local sales, taking the total turnover to $3.4 billion.


Ford India has SUV-heavy plans to cash in on the fastest growing PV segment
Posted on 26th July 2018
American carmaker Ford, which tasted success in India with its EcoSport sports utility vehicle (SUV), plans to have an SUV dominated future line up for the local market. EcoSport accounts for almost 40 per cent of the cumulative one million units sold by the car maker in India till date. More than half of its future launches could be SUVs.

Ford is killing the fusion and giving the name to a sport wagon
Posted on 12th July 2018
Ford Motor Co. is killing its slow-selling Fusion sedan while keeping the name to affix to a sport wagon it is developing to take on Subaru’s popular Outback, according to people familiar with the automaker’s plans.

The Fusion name probably will live on when the sedan exits early next decade, according to a spokesman.


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