Paytm is looking at a comprehensive set of offers for its merchant base in order to drive its next phase of growth, according to two top executives.

From Internet-of-Things (IoT)-enabled hardware solutions to its Paytm for Business app, the e-commerce and payments firm is engaging more and more with its merchant base.

A Thane resident lost a little over Rs 1 lakh in an online fraud involving popular payment gateways, police said on Saturday. The complainant, a resident of Patlipada, wanted to sell his furniture and posted an ad on Facebook on December 21, an official said.

On December 24, he received a call from one Rajendra Sharma who offered to buy the furniture and wanted to transfer the amount through payment gateways — Paytm and Google Pay, he said.

Paytm Mall said it would generate at least Rs 500 crore in actual sales for its offline brick-and-mortar retailers this festive season. It says so at a time when trader bodies are at loggerheads with Amazon India and Flipkart over the massive discounts during such sale drives.

Paytm Mall is the online shopping platform created by Paytm, the e-commerce payment system and financial technology entity. We have, says the former, been working hard on our omni-channel model.

Paytm Mall is launching the Maha Cashback Carnival starting from September 29, 2019 to October 6, 2019. Maha Cashback Carnival is offering customers exclusive deals, discounts and curated offers across categories.

The Indian e-commerce and digital payments giant last disclosed raising $300 million from Warren Buffet’s Berkshire Hathaway in 2018. Its valuation has skyrocketed to $15 billion, Sharma recently told Mint.

Last month, Paytm had said it was expanding its educational services from fee payments, application forms and career counselling, to education insurance, loans and job applications.