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Mercedes-Benz recasts marketing plan for tier-II and III cities
Posted on 18th July 2018
MUMBAI: Mercedes-Benz India is strengthening its go-to-market strategy to reach out to premium customers in tier-II and tier-III towns. The company is tapping 15 such markets — Jalgaon, Gandhinagar, Jamnagar, Valsad, Kutch, Amravati, Udupi, Bellary, Dharwad, etc, — this year to make basic service available for a luxury car buyer in these places.

Mercedes-Benz India management changes: Martin Schwenk to replace Roland Folger as MD & CEO
Posted on 9th July 2018
German luxury car maker Mercedes-Benz has announced changed in its top-management and Roland Folger who currently heads the company’s operations in India will be replaced by Martin Schwenk starting November 2018. Martin Schwenk is currently the CFO of Mercedes-Benz China operations and will the Managing Director & CEO of Mercedes-Benz India.

Made-in-India electric cars from Mercedes-Benz soon as it bets big on EVs
Posted on 20th June 2018
German automaker, Mercedes-Benz is betting big on electric cars globally and also believes that electric cars will play a crucial role as India gets ready to adapt to future of mobility. A report on TOI confirmes that Mercedes-Benz has plans to manufacture electric cars from its plant in Chakan, Pune. The company has already confirmed that it will launch on BSVI compliant diesel engine cars and SUVs in India and now expect many a range of hybrid and electric cars from Mercedes-Benz in India soon.

Mercedes-Benz to produce only BS VI compliant diesel models in India
Posted on 18th June 2018
German luxury car maker Mercedes-Benz said on Monday that all its diesel models in India from now on will have engines which comply with Bharat Stage (BS) VI emission norms.

The company, which launched Mercedes-AMG S 63 Coupe starting at Rs 25.5 million, has already launched one BS VI compliant diesel model S-Class ( S 350 d) in the country in February this year.

Mercedes-Benz trucks now to be Made-in-Pakistan: Daimler AG and NLC sign MoU
Posted on 7th May 2018
German Automaker, Daimler AG has signed a memorandum of understanding (MoU) with The National Logistics Cell (NLC), Pakistan to set up a manufacturing unit of Mercedes‐Benz trucks in Pakistan. In a statement released by NLC, the company confirms that Daimler AG will locally assemble Mercedes-Benz Trucks in Pakistan and marks a major shift in the logistics and transportation industry’s preference towards European manufacturers.

Mercedes-Benz unveils all new AMG E-63 S sedan, price starts at Rs 10.5 mn
Posted on 4th May 2018
German luxury carmaker Mercedes-Benz today launched the all new version of AMG E-63 S in India with price starting at Rs 10.5 million (ex-showroom).

With the addition of the new model, the company now offers 14 AMG models in the country.

Mercedes-Maybach SUV revealed: Here’s what’s special about the ‘Ultimate Luxury’ all-electric concept
Posted on 23rd April 2018
Before its official unveiling at the Beijing Motor Show, Mercedes-Maybach's latest SUV concept has been revealed inside out in a set of leaked images. Mercedes-Maybach Ultimate Luxury concept is a very offbeat design - a high-riding four-door sedan with a trunk, unlike a traditional SUV. The fascia is marked by a big waterfall grille flanked by low, aggressive three-unit headlights, and the overall styling is a combination of SUV ruggedness and luxury.

All-electric Mercedes-Benz S-Class to launch in 2020
Posted on 9th April 2018
Mercedes-Benz S-Class has been known for being one of the most luxurious saloons the world has ever seen. Now though, with the widespread talks over electric mobility, the German marque is working on an all-electric equivalent of its flagship saloon car - the Mercedes-Benz S-Class. Once launched, it will rival the upcoming zero-emissions Jaguar XJ and next-generation electric Audi A8, however, unlike the two it will not be a variant of the S-Class.

Mercedes-Benz maintains sales dominance over Audi and BMW in India: Sold more than 16,000 vehicles in 2017
Posted on 6th April 2018
Among the German Luxury car manufacturers, Mercedes-Benz has perhaps the strongest hold in the Indian subcontinent. Having recently announced their sales for 2017-18 and reasserting their leadership in the country having sold as many as 16,236 cars. The company, which had sold 13,259 units in 2016-17, also said in the January-March period it sold 4,556 units as against 3,650 units in the year-ago period, up 24.8 per cent.

Mercedes launches flagship GLS Grand Edition priced at Rs 8.69 million
Posted on 4th April 2018
German luxury carmaker Mercedes-Benz today launched Grand Edition of its flagship SUV GLS in India with both petrol and diesel powertrains priced at Rs 8.69 million.

The GLS 350 d comes with a 3-litre V6 diesel engine producing 258 horsepower while GLS 400 features a V6 petrol engine that delivers 333 horsepower.

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