The family-owned and -operated company was founded by Charles Evans in 1952 to sell serums and vaccines for farm animals. United Pharmacal Co. (UPCO) has answered the call of the wild, as well as the domesticated. The company provides some 15,000 pet products online and through its two catalogs: a full catalog and one specifically for feathered friends. UPCO ships books and training tools, collars, grooming supplies, medicines, food, and toys for family members as big as horses or as small as hamsters.

Under the adidas umbrella since 2006, Reebok International Limited (UK) has been running with a new pack but is headed toward some of the same hurdles. It's the British subsidiary of Reebok International that faces some of the stiffest European competition. The company manufactures athletic footwear and activewear for men, women, and teens and serves as the center of European operations for its parent company. Its products include limited edition athletic shoes, men's and women's shirts and shorts, gloves, and sports-related items. It makes a G-Unit and (Allen) Iverson branded products. Reebok brand veteran Paul Harrington succeeded Paul Fireman as head of the company when adidas acquired Reebok.

Wella brushes off much of its competition. One of the world's leading haircare companies, it sells professional and retail haircare products, cosmetics, and fragrances. Its Wella brand is its top seller; hair coloring products (Koleston, Wella Viva) are also leaders. Its Tondeo unit supplies professional products and appliances to salons. Wella's fragrances include Alfred Dunhill, Anna Sui, and Gucci, among others. Reluctantly for Wella at the time, Procter & Gamble acquired a majority stake in the firm in 2003 from four families (Ebert, Pohl, Sander, and Stroeher) that owned some 80% of Wella. Through a Domination Agreement transaction, P&G in November 2007 acquired the rest of its outstanding shares.

Founded in 1995 by Sara Tremellen, Bravissimo Ltd began in her living room and opened its first retail store four years later. Bravissimo company designs, manufactures, and distributes all types of bras, swimsuits, and other lingerie for particularly chest-endowed women. Sizes range from D-JJ. The intimates apparel company also has introduced a small line of clothing for busty women. Bravissimo sells women's lingerie in the UK through some 15 retail shops, through its Web site, and by mail order catalog.

Swat Fame designs and manufactures denim, sportswear, and dresses for juniors, girls, and contemporary markets. Its brand portfolio includes See Thru Soul, Kut Kollection, Kut from the Kloth, Bu from Malibu, Underground Soul, and Indigo Royalty. Swat Fame's collections are sold through US department stores, including Bloomingdale's, Dillard's, Von Maur, Buckle, Windsors, Arden B., Macy's, Nordstrom, J. C. Penney, and Kohl's, as well as through specialty retailers such as Charlotte Russe.

Vuzix Corporation company designs, manufactures, and sells video eyewear that simulates viewing a large-screen TV or computer monitor. Its products are used to view high-resolution video and digital information from mobile devices, such as cell phones, laptops, and media players. These wearable devices are marketed to consumers (gaming enthusiasts in particular), as well as defense and industrial markets, which account for about half of its revenues. Military products include personal head-mounted displays for night-vision applications.

totes>>Isotoner has the goods to keep you dry and comfortable. It makes and distributes weather gear, including umbrellas, gloves, rubber shoe covers, rain hats and raincoats, and water-resistant tote bags. It distributes them through about 30,000 department stores in the US, the UK, and France. totes>>Isotoner also operates a network of more than 100 owned outlet mall-based stores. The company bought flip flop and canvas shoe maker ESNY from E.S. Originals in 2006 and Northern Cap Holdings, which makes headwear, scarves, and gloves, in 2008. totes>>Isotoner was owned by Bruckmann Rosser Sherrill & Co. until early 2007, when MidOcean Partners acquired a majority stake for $288 million.

Halston fashion house, known as a disco icon in the 1970s along with its namesake designer Roy Halston Frowick, has endured mostly through it licensing agreements. The company has resurfaced in the fashion industry, designing women's eveningwear and men's clothing. A trendsetter at the time, Halston began to license his name early on. Halston generates most revenue through licensing efforts. Halston's name is on eyewear, sunglasses, denimwear, handbags, and watches. The fashion house hopes to add licenses for women's suitwear, intimate apparel, swimwear, and footwear.

Founded in 1993, McGregor is a European fashion house that designs, markets, distributes, and sells high-end men's, women's, and children's apparel through thousands of independent multibrand shops in many countries in Europe and the Middle East. Its most well-known brand, McGregor, is also sold through its owned and franchised McGregor Shops and more than 100 branches located inside leading European department stores. Its Gaastra division designs, distributes, and sells sailing clothing in high-end men's fashion and sporting goods stores.

Founded in 1965, Etienne Aigner oversees distribution of Etienne Aigner products in Africa, Asia, Australia, and Europe. Etienne Aigner Group, a separate company, distributes the brand in the Americas. Etienne Aigner has expanded its classically styled leather goods and apparel beyond its mainstay handbags and belts. The brand name adorns such items as costume jewelry, briefcases and computer bags, and shoes, and Etienne Aigner licenses its name for cosmetics, eyewear, men's and women's apparel, and watches. Its goods are sold in approximately 40 countries through about 135 company stores and some 350 point of sales worldwide.

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