Leveraged Marketing Corporation of America (LMCA) specializes in brand licensing and consulting services for clients trying to capitalize on the intangible asset of brand recognition. LMCA helps clients set strategic goals, identify prospective partners, and implement brand licensing programs. Clients include such well known companies as United Airlines, Eastman Kodak, and the San Diego Zoo. LMCA has offices in California, Missouri, New York, and Shanghai. Leveraged Marketing Corporation of America has affiliates in Switzerland and the UK.

BrandLink connects the dots of corporate brand strategy through creation, positioning, support and assessment. BrandLink Corporation's disciplines include brand research and measurement, brand culture, strategy, verbal branding, and visual branding. The firm also works with clients to help license the brands and conduct the proper public relations campaign. BrandLink has worked with such big names as Georgia-Pacific, Johnson & Johnson, Time, Merrill Lynch, and Ziff-Davis.

CEO and president Patti Regan formed The Regan Group in 1991. The Regan Group (TRG) provides marketing, promotions, and fulfillment services with a firm grounding in the entertainment industry. TRG helps clients plan and implement a variety of marketing campaigns that include sweepstakes, event marketing, promotional products, and media promotions. It also helps design and promote Web sites, attach celebrities to events, and arrange strategic marketing relationships. TRG's clients have included such heavy hitters as NBC, ABC Family, Walt Disney Home Entertainment, Lionsgate, Universal Pictures, Warner Brothers, and Ford Motor Company.

Since 1986 Beck Ellman Heald has worked with its clients in the spirit of partnership, vision and execution in an atmosphere of mutual respect and integrity. The public relations firm helps its clients access local, regional, and national media; plan special events and trade show presentations; design ad campaigns; prepare marketing and other company materials; and assists with other communications needs. Clients include IKEA, California Coast Credit Union, and Prudential California Realty.

Emily and David Broom founded Broom & Broom, Inc. in 1980. The independent creative design firm offers its services for a variety of products, including annual reports, marketing collateral, packaging, Web sites, corporate signage, events, and multimedia presentations. It has worked for such clients as 24 Hour Fitness, Bank of America, McKesson, National Semiconductor, and Williams-Sonoma.

Publicis Groupe S.A. provides traditional advertising services, specialized agencies and marketing services, and media services worldwide. Publicis Groupe's traditional advertising services principally involve the creation of advertising for products, services, and brands. These services also include strategic planning involving the analysis of a product, service, or brand compared to its competitors through market research, consumer behavior studies, sociological and psychological studies, and creative insight. Its specialized agencies and marketing services include direct marketing and customer relationship management, sales promotion and point-of-sale marketing, healthcare communications, multicultural and ethnic communications, and corporate and financial communications. Publicis Groupe's media services comprise media planning and consulting services; and media and advertising space purchasing services. It also sells advertising space in the press, the cinema, on bill boards, and on the radio. In addition, the company, through its subsidiaries, offers digital communication and direct marketing services, marketing services in the health sector, and interactive marketing services. Publicis has strategic alliance with Dentsu, Inc.

FutureBrand provides consulting and design services aimed at building, maintaining, and reinvigorating corporate identities and product brands. It helps companies create new logos and corporate designs and to implement those concepts throughout its client's advertising, corporate communications, and product packaging. In addition, it tracks brand effectiveness and provides measures of brand equity. FutureBrand, which operates through a network of about 20 offices across more than 15 countries, is a unit of Interpublic's McCann Worldgroup.

Rodale is the authoritative source for trusted content in health, fitness, and wellness around the world. Rodale reaches more than 70 million people around the world through its category-leading media properties, trade books, subscription online properties and integrated marketing solutions. The company is also a leader in direct response marketing and has more than 26 million active customers in its database. Rodale publishes some of the best-known health and wellness lifestyle magazines, including Men’s Health, Prevention, Women’s Health, Runner’s World, Bicycling, Running Times, Organic Gardening, and Mountain Bike.Rodale also publishes highly acclaimed books on health, fitness, cooking, gardening, spirituality, nature, the environment and more. Recent Rodale bestsellers include The Flat Belly Diet by Prevention Editor-in-Chief Liz Vacciarello and Cynthia Sass, RD, Eat This Not That by Men’s Health Editor-in-Chief David Zinczenko, and The South Beach Diet Supercharged by Arthur Agatston, MD. A broad range of successful interactive media products such as BiggestLoserClub.com, special interest publications, and integrated marketing solutions are among the assets that round out the company’s portfolio of innovative, mission-based brands and properties. Rodale reaches consumers through retail and direct response channels, and its products span multiple media formats and platforms, including print, video and the Internet.

"Dalesman". Dalesman Publishing Company produces that magazine and sister publications "Countryman" (features and news about the North England countryside), Down Your Way (Yorkshire memories, history, and traditions)and "Cumbria" (regional publication for the Lake District). The company also publishes books and operates a Web site with Yorkshire-related content (classified ads, genealogy information, travel, and entertainment news). The site also features an online shop offering books, videos, DVDs, audiocassettes, calendars, and gifts of regional interest. Dalesman Publishing was established in 1939.

Campbell-Ewald is one of the largest advertising and digital communications agencies in the United States, with almost $2 billion in annual billings. The company currently has over 30 clients. Campbell-Ewald has offices in Los Angeles, Washington D.C., and San Antonio and has its headquarters in Warren, Michigan, just north of Detroit. The agency currently has over 1,100 employees. They are the agency behind campaigns for Kaiser Permanente ("Thrive"), The U.S. Navy ("Accelerate Your Life"), Alltel Wireless ("Come and Get Your Love"), and Chevrolet ("The Heartbeat of America", "Like a Rock", "An American Revolution"). They are part of the Interpublic Group of Companies.The agency has a long-standing history in the Detroit area and is approaching its 100th anniversary in the advertising industry. In 1911, Frank Campbell and Henry Ewald merged their individual Detroit companies to form Campbell-Ewald, beginning with just six employees. Chevrolet became the agency's first major client in 1919, and by 1922, Campbell-Ewald was awarded all of General Motors' ad business. The agency has continued its partnership with GM for more than 90 years, while diversifying their client base into the government, health care, retail, technology, and many other fields. Campbell-Ewald became a part of the Interpublic Group of Companies (IPG) in 1972 to further its influence and recognition in the industry. In April 2010, GM moved Chevrolet ad works to rival agency Publicis Worldwide, ending a 91-year relationship with Campbell-Ewald.

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