White House Media, was founded by journalist Llewellyn King in 1973 as a publisher of papers and newsletters focused on topics such as energy, defense, technology, the environment, and politics. It began producing White House Chronicle, a television program airing on PBS, in 1998. King executive produces and hosts the weekly panel discussion of news events and one-on-one interviews. King sold most of King Publishing Group in 2006. He retained White House Chronicle and one newsletter, White House Weekly, which covers the White House, federal government, and domestic and foreign affairs.
Motivcom plc (formerly P&MM Group) provides marketing services, such as motivation and incentive programs, sales and brand promotions, event production and management, and digital and print communications design and publishing. All are intended to boost sales, customer retention, and employee productivity for clients throughout the UK and Europe. Diageo, Lloyds Pharmacy, Renault, and Virgin Media are among Motivcom's wide range of clients. It claims to serve about 15% of all FORTUNE 500 companies.
BDS Marketing, Inc. was established in 1984. BDS Marketing helps companies make their products stand out to potential customers, both retailers and consumers. Targeting consumers at retail locations, the company provides tools and services that encourage retailers to sell, and shoppers to buy, client products. Services include channel planning, sales training and assistance, market intelligence, and merchandising. BDS Marketing specializes in serving clients in the apparel, automotive, and consumer electronics industries. In addition, its Channel Partners unit provides clients with a more customized marketing experience, utilizing mystery shopper techniques, sales associate training, and event support services.
Staylor-Made Communications produces commercials, corporate videos, instructional DVDs, trade show presentations, video games, and Web sites used for training, marketing, and entertainment purposes. After planning and pre-production consulting with its clients, Staylor-Made takes footage using HD, Betacam, and film, and combines it with multimedia tools, such as graphics, animation, text, music, narration, and sound effects. Customers of the company include Honda, ResMed, Sharp, Sony, and Taco Bell. Projects have ranged from $200 to $200,000. President Jim Staylor, a writer and producer, founded Staylor-Made Communications in 1992.
Bonneville International Corporation owns and operates about 30 radio stations in eight markets including Chicago, Phoenix, Salt Lake City, St. Louis, and Washington, DC. It also operates a television station (NBC affiliate KSL-TV in Salt Lake City). Other activities include Bonneville Interactive Services (services to its own operations), Bonneville Satellite Company (digital and analog services) and Bonneville Communications (public-service announcements for national not-for-profit organizations). The company is owned by Deseret Management, an affiliate of the Church of Jesus Christ of Latter-Day Saints.
Hearst Television ever shows "Citizen Kane" on its stations.Hearst Television is a wholly-owned subsidiary of Hearst Corporation (Hearst family patriarch William Randolph Hearst was the inspiration for the 1941 film). It is one of the leading TV groups in the US with about 30 stations (both owned and managed) serving more than two dozen markets around the country. The stations reach nearly 20% of US households and are primarily affiliated with the ABC and NBC networks. The firm also manages two Hearst radio stations in Baltimore. Hearst Corporation took the TV business (formerly called Hearst-Argyle Television) private in 2009.
SIRIUS XM Radio operates satellite radio systems under the SIRIUS and XM brands that together boast more than 19.5 million subscribers. Each service offers more than 135 channels of CD-quality music, news, and talk shows; about 100 channels are available on both networks. Programming includes National Football League, Major League Baseball, and college games, as well as talk shows featuring hosts Howard Stern, Martha Stewart, and Oprah Winfrey. The company has equipment alliances with several automakers; it also sells satellite radio equipment through its Web site and through such retail outlets as Best Buy, RadioShack, and Wal-Mart.
MTI Home Video is a leading North American supplier of quality independent films to the home entertainment retail industry. Founded in 1984 by music industry veteran Larry Brahms, president and CEO of MTI Home Video, MTI along with its studio partners, has emerged as a key independent player offering the home entertainment industry one of the most diverse and comprehensive catalogs of genres, outstanding packaging and star power.
Much of the success of MTI and its studio partners is fueled by innovated marketing and sales incentives to help the label’s releases make an instant market impact. The consortium prides itself in providing some of today’s most novel packaging and has been on forefront to experiment and release new techniques for box art such as the three dimensional holographic imagery used on the 1995 release of Mirror Mirror 2, dimensional foil onset on 1999’s Nautilus and Spartan’s chromium graphics. And, at a time when sales programs have become a virtual nightmare for retailers, MTI’s standardized across the board pricing along with the advent of independent revenue share options, has taken the guesswork out of purchasing decisions and depth of copy.From its headquarters in Miami, MTI Home Video maintains a state-of-the-art recording studio, video editing suite the houses production, publicity, marketing and shipping offices for all divisions. Supporting MTI's aggressive growth is Brahms’s wife and vice president Claudia Brahms, Vice President of Sales and Acquisitions Jay Grossman, Nora Gonzalez in charge of account receivables, along with national account managers Alice de Buhr, Mark Dresner and Marc Weiselberg. With sales offices in Seattle, Tucson, Los Angeles and company headquarters in Miami, the veteran sales team aptly covers the country’s major distribution and retail centers. At the time of uncertainty about the future of industry, MTI is confident it will adapt with the changes and maintain its place as an innovator and independent firm releasing from the home entertainment industry.
The Oprah Winfrey Network hopes to become a leading player in lifestyle television when it launches OWN: The Oprah Winfrey Network on cable and satellite systems early in 2011. The network plans to offer a schedule with a heavy emphasis on unscripted programming, talk shows, and other content focused on self-help and inspirational stories. In addition to its TV channel, the company plans to distribute digital content online. The Oprah Winfrey Network was formed in 2008 as a joint venture between Oprah Winfrey's production company Harpo and cable programmer Discovery Communications.
BtB Marketing Communications is a full-service business-to-business marketing communications firm. BtB is not your typical ad agency or design studio. Our integrated Identity Marketing™ approach analyzes your needs to develop the right mix of public relations, online, direct marketing or advertising to generate leads for your company. BtB provides media planning and buying, excellent creative, tradeshow design, website development, and interactive marketing.
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