Borkowski PR Limited was started in 1987 by CEO Mark Borkowski. The public relations firm not only brings brands into the limelight but also has counted a number of celebrities among its clientele. In addition to consumer and celebrity practices, Borkowski PR's expertise extends to social media, copywriting, entertainment, event marketing, media promotion, advertising, and evaluation. Its marketing unit, Beatwax, creates promotional campaigns such as events and experiential activities. Clients have included IKEA, Corona, Virgin Mobile, and American Express.