HSW International, Inc.

HSW International, Inc. (NASDAQ: HSWI) develops and operates Internet businesses focused on providing consumers in the world's emerging digital economies with locally relevant, high quality information. HSW International, Inc., which is headquartered in Atlanta and incorporated in Delaware, currently operates businesses in China, Brazil and the United States. HSW International excels at deploying high-quality content tailored to the information needs of consumers in the regions where it operates. It seeks to achieve a consumer following in these fast-growing economies to make its sites compelling platforms for marketers in nearly every business category. Among the Company's advantages are experienced local management teams and strategic business relationships.

HSW International's growth strategy is to pursue opportunities in economies where Internet usage and consumer demand are expanding at rates in excess of those in developed markets. HSW International's initial focus is online publishing in China and Brazil. HSW International is the exclusive licensee for the translation and publication in China and Brazil of certain content from HowStuffWorks, Inc., a leading digital publisher whose award-winning website, HowStuffWorks.com, provides in-depth, easy-to-understand explanations, expert product reviews, comprehensive buying guides and informational videos on health, science, travel, automotive, electronics and consumer products, as well as other topics.