Equitable Life & Casualty Insurance Company
Roderick Earl "Doc" Ross founded Equitable Life & Casualty in 1935; the company has remained family owned and operated since then, with his grandson Earl Roderick "Rod" Ross sitting in the CEO seat today. More and more baby boomers are reaching retirement ages, and this firm is working to ensure that they all have insurance protection. Equitable Life & Casualty provides a variety of life and health insurance products that are targeted towards older Americans. Products include Medicare supplemental plans, whole life insurance, and long-term health care (illness) coverage. The company is licensed in nearly all US states and markets its products through independent agents.