GlobalHue has been the leader in cultural-based marketing for over 20 years.  We help clients navigate cultural shifts and reach new audiences to enhance their market positions and bottom lines. Our growth has been marked by constant innovation – a reflection of the ever-evolving consumer landscape. As new market segments emerged at the beginning of the millennium, we began a transformation from a singular-focus, African-American agency to an industry leader in the Latino, African-American and Asian segments. In the process, we have fine-tuned a proprietary, culture-based research methodology, attracted a world-class group of thinkers and creators, and delivered stellar results to our clients. With culture at our core, we continue to evolve. As consumer segments fragment, we are finding new ways to help our clients identify and reach specific audiences. As a New America emerges, we are at the forefront of developing culture-based communications solutions for the total market. See our practice areas for more.

Contact Details

Office Address

4000 Town Center, Ste. 1600
Southfield, MI, USA 48075
Phone: (248) 223-8900
Fax: (248) 304-5960


Chairman and CEO; General Manager, New York and Southfield

Donald A. (Don) Coleman

SVP Legal Counsel and Operations

Robb Chavis

Business Reviews for GlobalHue

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