Hoover's, Inc.

The Hoover's website features a database of information on more than 65 million corporations and organizations, and more than 85 million people. Offering both free and for-pay content, the firm focuses on selling subscriptions (the majority of its revenues) to marketing, sales, and business development professionals. Hoover's also publishes its information in reference books. The company is a subsidiary of Dun & Bradstreet (D&B). If you're reading this sentence, you know where to go for company data. Hoover's, the publisher of this profile, offers proprietary business information through the Internet, data feeds, wireless devices, and co-branding agreements with other online services.