RIL offering discount on petrol, diesel at its outlets
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Within two months of diesel prices being made market-linked, Reliance Industries Ltd (RIL) has begun offering discounts to customers at its retail outlets.
According to retailers and dealers, RIL offers a discount of Rs 5 on petrol worth Rs 300 and Rs 10 on diesel of Rs 1,000. For diesel worth Rs 12,000, the discount is Rs 225. An RIL executive confirmed this.
"Post deregulation, our business has picked up pace but we have to provide discounts if we need to attract more customers. There is a misconception among customers that RIL outlets charge more for fuel. We have to dispel these notions if we need business," said an RIL dealer from Gujarat.
A senior RIL executive confirmed the development, but declined to divulge further details.
According to dealers, bulk buyers and transporters who facilitate transporting of fuel to remote locations find these discounts attractive.
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