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"Since the company began in 1994," says Marianne Bertrand, President and founder of Muttluks Inc. Muttluks makes and distributes booties, and now coats, exclusively for dogs. The boots, which are sold in the US, Canada, and Europe, come in a variety of styles, fabrics, and sizes. Products may be purchased in pet specialty stores and on the company's Web site. Although some observers roll their eyes at the sight, owners who really want to pamper their canine pals can be found at the other end of the leash from a puppy proudly prancing on protected paws.

Natural Health Trends Corp. was founded in 1988 and is headquartered in Dallas, Texas. Natural Health Trends Corp., together with its subsidiaries, operates as an international direct selling and e-commerce company. The company sells personal care and wellness products under the NHT Global brand primarily to independent distributor networks. It offers Skindulgence, a skin care system that include nonsurgical facelift, as well as a spa collection for hands, feet, and all-over body; Alura, an intimacy enhancing cream for women; Premium Noni Juice, a reconstituted morinda citrifolia fruit juice; La Vie, an energy-boosting dietary supplement; Triotein, a lactose-free whey protein powder that provides amino acid substrates; Cluster Concentrate, a product for increased cell hydration; and TriFusion Max, a beverage with a blend of exotic fruits and berries. The company has operations in North America, Hong Kong, Taiwan, China, South Korea, Japan, Italy, and Slovenia.

Naturopatch of Vermont takes a natural path to promote wellness. The company manufactures and markets nonprescription aromatherapy patches containing essential oils. The patches contain herbal ingredients, such as cayenne, rosemary, lemon grass, and ginger, and are used to soothe tired muscles, reduce stress, and ease cold symptoms. Its line is sold in pharmacies, spas, and specialty stores throughout the US, as well as online through the company's Web site and through online beauty retailers the likes of Beautorium.com.

The firm, which resulted from the 2001 purchase of Ralston Purina by Swiss food giant Nestlé S.A., is the world's largest pet food producer. Besides Purina, its brands include Alpo, Beneful, Cat Chow, Deli Cat, Dog Chow, Fancy Feast, Friskies, Mighty Dog, Pro Plan, Puppy Chow, Vital Balance, and others. It also makes cat and dog litter products under the Tidy Cats, Yesterday's News, and secondnature brands. To gain regulatory approval for the Nestlé acquisition of Ralston Purina, Nestlé sold off its Meow Mix and Alley Cat brands to investment group J.W. Childs.

Neways, Inc. was established in 1992 by Tom and Dee Mower, veterans of the chemical industry. Neways helps consumers find new ways to live clean, healthy lives. The company designs and makes products that are free of harmful ingredients for wellness (nutritional supplements, weight management), beauty (cosmetics, hair treatments), and household care (automotive, laundry supplies). Its products are distributed to about 30 countries worldwide. Neways has corporate offices in Australia, Israel, Japan, and the US, among other countries. The Mowers eventually sold Neways to private equity firm Golden Gate Capital in 2006.

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