New Delhi: Ahead of Kia Motors’ India entry, its sister company and the country’s second-largest car maker Hyundai Motor India Ltd said both companies will have separate strategies and aggressively compete with each other.
“Kia and Hyundai will be different. Management, operations and network... Everything will be different. Vendors can be shared for cost reduction, but strategy will be different,” Y.K. Koo, managing director of Hyundai India, said in a press briefing.